Introduction to the business


getmobile europe plc ("getmobile") is an English holding company operating a series of connected german based E-Commerce businesses via four subsidiary companies.
getmobile is the largest independent direct marketing seller of post paid mobile phone contracts on the internet and on TV in Germany. This business is operated via its wholly owned subsidiaries getmobile AG and KK Media GmbH.

Both companies sell contracts on behalf of the major German mobile phone operators and service providers primarily via getmobile's own TV sales on getmobile.TV and via its internet sites www.getmobile.de and www.preiswerthandy.de. getmobile is the largest independent online seller of mobile phone contracts in Germany. getmobile also makes sales on behalf of large German corporate partners such as ADAC, Germany's largest automobile club.

With the experience gained from selling mobile phones and contracts online since 1999 getmobile has established a number of E-commerce businesses. In November 2007 Premingo GmbH was established to operate an open internetplatform offering other household contracts with free bundled consumer goods. The siteĀ  was launched mid year 2008 on www.premingo.de. It is a 95% subsidiary of getmobile-europe plc.
In November 2008 getmobile launched its next business model, an online video based shopping community selling consumer electronics and lifestyle products via it internet site www.pauldirekt.de.

The most recent expansion of its business was the acquisition of a 25% stake in shirtinator AG, a company selling customized T-Shirts and other products via its internet site www.shirtinator.de. As with the other business models getmobile aims to enhance the development by supporting the company with its know-how.
getmobile is a UK public company whose shares are quoted on the AIM market in London and on the Entry Standard of the Frankfurt Stock Exchange.

The business was founded in 1999 by CEO Tim Schwenke and Daniel Wild as Germany's first onlineĀ  mobile phone shop and came to AIM in 2005 via the reverse takeover of Fitzwilliam Capital plc an AIM company established by the chairman, venture capitalist Pierce Casey.